REALTORS®! QR Codes: STOP using them WRONG already!

Helping Chambers & Small Businesses Understand and Use Facebook, Twitter, LinkedIn, Foursquare, YouTube and other Social Networking Tools

You know… there are times when I wonder why I feel the urge to write some of the articles I choose to write.  I mean… really? Must I?  But then… it’s like good comedy.  Good comedians don’t have to make stuff up.  They just look at what’s going on around … Read more…

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BRANDING: It’s NOT About Your Logo… and it STARTS Offline

Helping Chambers & Small Businesses Understand and Use Facebook, Twitter, LinkedIn, Foursquare, YouTube and other Social Networking Tools.

“Branding” is not about your company name, logo, and use of colors.  It’s not about the “packaging” you present.  Don’t get me wrong.  Your logo IS an important symbol and representation of your brand… however, your “Brand” is about how people perceive you.  What do they think when your name … Read more…

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